As a wellness coach, I am always looking for products with minimal natural, organic ingredients that do the job they are made to do without harming our body. I use BEE Strong daily on my hands as well as my face and recommend to my clients as well. The addition of Rose essential oil is a bonus to support hydration as well as the mature skin and the scent alone calms the mind. The fact that all of True It natural products are made locally, by a woman, and using locally sourced ingredients are exceptional reasons to buy this product. You are supporting a small business and your body.